Face to face with Dr. Reed

Name of stores
ALL EYES

Location
2047 Niles Rd, St Joseph, Mi 49085

Number of employees
7, plus 2 associate doctors

Years in business
27


Working with Luxottica
1988

What does “Working Together” with Luxottica mean to you
Providing world class products and services to patients. Being a leader in our industry.

What makes you different from your competitors
Our continuing education and caring attention.

How is your business going to change in the near future
Instituting MBA program ideas from Oct 06, complete remodel of office in final stages, in year 2 of 7 year plan adding new services and products.

One piece of advice for your peers
Dream BIG, change is good, & attitude IS everything!

One piece of great advice someone gave you
BE YOURSELF: There will never be ANYONE more qualified than YOU for the job!

Something you are excited about for 2008
Possibilities are endless.

Things you do to keep up to date in your work
Education, time management grid, lists and sublists, delegate.

What do you think is the next big trend in eye wear
What’s old is new again.

What do you like about biking
Solitude, me and bike vs road and nature, shaking off all the trivia.

Other activities, sports or hobbies you do on your free time
Darts, movie fanatic, space junky, studying Japanese culture.

Your dream vacation
Hawaii with no schedule and LOTS of aloha time.

What’s on your desk right now
Course submissions for speaking conferences for all calendar 2008.

Last book read
90 minutes in heaven ---people told me it sounded a lot like my story.

Favorite movie
All of them... each movie has a message for ME personally about things I’m turning over in my brain.

Favorite food
Lobster tail and a rare filet mignon.